In this video, you can see and hear the interview with our colleague, Angie Jimenez, in PYME RADIO, where she speaks about SEO for PYMES.
It is fundamental to review if the sales process for the user is completely without any type of problem or friction which would cause the client to stop their mission of buying online
Search Engine Optimization, or SEO as it is better known, is responsible for optimizing the content from the website so it responds to the searches generated by the users in the search engines like Google or Bing to make our website appear in the first positions for users to access our website.
The main complaint of many businesses that invest into advertising on social media is that they focus on a very similar assessment: they dedicate a significant part of the online advertising budget but do not see that the investment translates into increased sales. What are they doing wrong?
Contrary to the beliefs of many business people, a report or review published on a web page is a key factor when analyzing digital marketing strategies focused on improving sales. In answer to the question, can a review ruin the efforts to position a product or brand? The answer is yes.
